Category Archives: Books

New Book a-Borning…

Okay, okay…let’s face it: I can’t resist writing things.

Selling them? Well…if I could sell, I’d be living high off the hog from proceeds of used car sales. Or some such.

Here’s what’s up: a new idea for a book combined with new determination to do a halfway decent job of selling it.

smoking-coverThe magnum opus: The Complete Writer: The Ultimate Guide to Writing, Publishing, and Living the Writer’s Life. It is, in a word, encyclopedic. The thing covers short form and long form, fiction and nonfiction, print and Web…you name it.

The marketing plan: Different.

My idea is not to try to market the book on Amazon at all. Well…it’ll have a presence in the form of a Kindle bookoid. If a few people buy it there, fine. Mostly, though, I’d like customers to buy the book direct from me: from this website.

But by and large the strategy will emphasize face-to-face marketing: presentations, seminars, dog-and-pony shows, radio shows, podcasts, interviews…whatEVER. When I go to speak to a group in person, I’ll bring a few hard copies to sell — and of course handouts with links to the Plain & Simple Press website. If an organization gives me a speaker’s fee, then its attendees (within reason) will get the book for free.

Paypal can be set up on a website to accept payment for digital and print orders. And it’s easy enough to download a Kindle or ePub book into your reading device — I’ll publish instructions to make this easy.

I’ll also sell hard copies, either in person or from Plain & Simple books. And I’ll try to peddle the thing to libraries.

There are a surprising number of venues for public speaking, including 87 gerjillion small business networking groups, whose members are constantly trolling for new blood in the form of speakers. Podcasts are pretty promising, too.

Before I actually make the thing available to the public, I’m going to do a little hustling up front. Make arrangements for speaking events, get on some podcasts, invite myself to radio shows, pitch stories or columns to business publications on tangentially related topics.

Ancillary to the project: I’m not getting in a big slobbering hurry to do this. I’m going to take my time figuring out what needs to be done, meeting and schmoozing with people, getting things set up in advance, planning give-aways, laying groundwork. Then when the thing finally goes online, a whole series of pitches will already be set up and ready to go. Instead of thrashing around trying to figure out what might work and how to do it, I’ll have already figured that out. And the groundwork will be laid.

Ideally, one would hire a marketing agent. Alas, though, I can’t afford such a creature. And…it’s easy enough to see that fellow scribblers in the West Valley Writers Workshop — a marketing group for writers — are making sales on their own, without benefit of expensive hired guns.

A slower pace and a more carefully considered, focused strategy will make it easier to handle the little crises that naturally arise every time you try to do anything you want to do (as opposed to all the things you have to do). Whether or not it sells books, that’s going to make life a lot easier.


New Writing Book Almost Ready!!!

Hot diggety! My latest magnum opus, The Compleat Writer, is just about ready to go to press! Woo hooo!!!

I’ve been working on it around a river of paying work that — never fails! — has been flooding in the door. It never rains but it pours around this place.

Long dry spells are interrupted by three- and four-week spates of 18-hour days, seven days a week. A brief break in that deluge (yeah: like one day) freed up enough time to finish formatting the book for print. So as of about 3:00 this afternoon, it’s about ready to go.

Here’s the title page:

Compleat Writer

Still working on the cover, though. Not thrilled with the first effort, nor do I think the second choice of images is very promising, either.  Here’s a screen grab of a rough draft:

BlankBook1Meh!  My software won’t let me create a curvy effect for the subtitle pasted over the blank journal page, so it looks pretty sappy. But…even if it looked just like it was written on the page, I’m not ecstatic about the thing.

The image below elicited an admiring comment from a blog reader who thought it was for the cover. I like the image (both are from Shutterstock). But I’m afraid it’s so busy that coverlines will get even MORE lost in it than in the wood grain in the photo above. Which is already plenty lost, thanks.

Smoking Typewriter shutterstock_176605295It has its charm, though, doesn’t it? But…I dunno…it just doesn’t look like it would have enough room for coverlines.

But…one could reduce it, frame it with black or…gray?? red???…and set the coverlines outside the image. I guess. Will play around with it when I have time.

This is a cover-all-the-bases book. I managed to reduce the length to a little over 300 pages by cutting as much as possible and using a 7-x-10-inch template. I think it’s going to work pretty well…and it DOES measure up to its “compleat” title! Check out the table of contents:

Table of Contents

Alas, WordPress won’t let me paste a table into this page without making a hash of it, so if you’re interested, click on that link to download a PDF.

It’s going to contain a lot of information for people who want to write and self-publish their golden words. The book targets a wide range of potential readers:

  • Anyone who wants to write articles, books, or blogs at a professional level
  • Business owners who need to create books or blogs for marketing or personal purposes.
  • Writers of nonfiction
  • Writers of fiction
  • Book authors deciding whether to self-publish or to seek a traditional publisher
  • People who hope to make a living as freelance writers or independent publishers

When I came up with the idea for The Compleat Writer, the plan was to create a book that I could give to my editorial clients at The Copyeditor’s Desk. At the outset, most of my clientele consisted of academics, nonprofits, and small businesses who publish through scholarly or traditional presses. Over time, though, more people have asked me to help prepare books—fiction and nonfiction—for independent publication on Amazon and waypoints. Now, most of them are business and nonprofit executives and indie publishers.

Truth to tell, I haven’t even decided whether to post this thing on Amazon. I may sell it only through my website and give it to people at venues where I speak. The plan is to hustle up a bunch of speaking engagements and then show off this book as evidence that I know what I’m talking about.


The good ole days!

And…I do know a couple of presses that would probably pick it up, if I sent the right pitch. It basically brings my second book, The Essential Feature, published by Columbia, into the 21st century. That book actually sold pretty well and is still returning some royalties, but about half or three-quarters of it is out of date. No one ever heard of a blog at the time I wrote it…for that matter, the “Internet” was defined by AOL.

So I think an update would probably sell to a real-world publisher.

Xywrite2Can you imagine? I wrote The Essential Feature in XyWrite! Bet some of you young pups never heard of XyWrite…  It was a pure ASCII program, incredibly easy to use and, for the day, amazingly powerful. Assuming you knew DOS, that is.

Anyway, if it appears on Amazon or Smashwords, obviously no real-world publisher will pick it up. But I probably can get away with producing a few bound copies, as long as I don’t advertise them too extravagantly on the Internet.

My feeling is, though, that I don’t much want to wait two years to get print copies of this thing. It’s intended as a marketing tool, and that’s what I need it for. The Copyeditor’s Desk could comfortably increase its workflow by about 50% to 75%. That would keep me and my hired help in shoes and socks and create enough income, reliably, to cover the overhead. When you send a manuscript to an academic press, they send it out to peer reviewers, who take their sweet time reading it. Then you have to dicker back and forth about their critiques, sometimes rewriting and sometimes having to put up a fight to demonstrate that some half-baked remark is…half-baked. It takes forever.

Of course, the product is better. But…two or three years, when I can post…uhm, “publish” the thing on Amazon in 20 minutes? It’s not like this book is going to help me get tenure! 😀

Actually, one of the book’s arguments is that under some circumstances, self-publishing is a better choice than the traditional route. This would be one of those circumstances.

College: Are You Getting What You Pay For?

If you’re attending a college or university or if you have a child in college, you need to read this book.

IMG_3006As a college student, or as a student’s parent, you face endless tuition increases. Do you know what that tuition is buying — and not buying?

Some 80% of college instructors are not professors at all, but underpaid, often underqualified part-time adjuncts. Fewer and fewer American students get what they pay for when they arrive on a college campus. Meanwhile, graduate programs churn out thousands of would-be college faculty with master’s and doctoral degrees, few of whom ever land full-time jobs in education.

Quality of higher education drops as full-time faculty disappear and are replaced by part-timers with no infrastructure, low pay, no benefits, and no representation.

This book explains the short- and long-term effects of replacing professors with part-timers and chronicles one adjunct’s semester in America’s largest community college district. Available at Amazon (click on the link) or in a handsome print copy through Plain & Simple Press’s Contact Page.

If you're attending a college or university or if you have a child in college, you need to read this book.

Chalkboard image: Shutterstock. © 2016 ImageFlow

Slave Labor: Do you REALLY want that PhD?

IMG_3006Lo, what should I find at Amazon this morning but a nice review of Slave Labor! And then, while seeking something else, a confirmation of Slave Labor’s thesis in Yuval Bar-Or‘s Is a Ph.D. for Me?, verbosely but accurately subtitled  Life in the Ivory Tower: A Cautionary Guide for Aspiring Doctoral Students. 

Too many young men and women who go into PhD and MFA programs have no idea what awaits them. Every would-be graduate student should read these two books.

Bar-OrIf you understand what to expect and if you have an independent source of income, by all means get a PhD in whatever subject warms your heart. But bear in mind that a PhD is a professional degree, not a program whose purpose is to turn out a man (or woman) for all seasons.

A “professional” degree should get you into a profession, but more and more PhD programs fail to do that. As a steadily increasing proportion of American faculty is relegated to the sweat-shop, your chance of landing a full-time job that will support you and a family is remote, at best.

Do you REALLY want that Phd? Too many young men and women who go into Ph.D. and MFA programs have no idea what awaits them. Food for thought about college programs.Do I regret having pursued a doctorate? Not much. But my circumstances were exceptional:

  • I was  married to a man who was among the top 3 percent of earners in this country.
  • He was a public-intellectual sort of guy who ran in some very brainy circles, and so adding a PhD to my name made me a variety of trophy wife.
  • My real job was to support him in the community, take care of his home, raise his child, and manage his social life. So, as a practical matter I had gainful employment outside of academia.
  • And I stumbled into journalism, pretty much by serendipity. While the doctorate didn’t directly affect my performance there, behind the scenes it did help me to land the best job of my working lifetime, an editorial position at a large regional magazine.
  • Twenty years of journalism experience plus the disused doctorate got me in the door, after a divorce, to a full-time (but nontenurable!) position at a large state university. As Bar-Or suggests, academia is not the happiest place to put food on your table. But in the unlikely event that you obtain full-time work, it suffices.

Often, though, I reflect that had I started in magazine journalism after I finished the master’s degree, I would have had one hell of a lot more fun and, by using the time to gain job experience, would have gone much further up the executive stairwell.

Some doctoral degrees will give you entrée to corporate and high-level government jobs. Economics is one of them. A master’s in journalism is another (I would not pursue a PhD in that trade). The PhD in psychology has some potential, but in terms of earning a living, a master’s in nursing can help you to become a psychiatric nurse practitioner, which more reliably will return a six-figure income.

Think it through. Don’t get a doctorate in a subject just because you “love” it. Get a doctorate, if you must, solely as a career move. And be damn sure that career will be open to you when you complete the degree.

What are some guidelines that might help you think this decision through? Start with these:

  1. Never assume you’ll be able to get a job in university or community-college teaching. To the contrary: assume that at best you’ll spend several years as a grossly underpaid part-time adjunct, that you’ll be outlandishly lucky to nail a full-time position, and if you do, it probably will be in Podunk, South Dakota.
  2. Research employment avenues in government and business. Get on the phone (talk to somebody!) and request informational interviews with people who are in the kinds of jobs you think your degree might lead to. Ask how difficult it is to obtain work in that person’s field, and whether the doctorate would be an asset, a hindrance, or a neutral embellishment.
  3. Select your school with care. In academe, the quality of your degree-granting institution matters. Every advertisement for a full-time opening draws hundreds of qualified applicants: competition is beyond fierce. Especially for academic jobs, it’s crucial to take your degree at an R-1 university. If you don’t know what that is, think about some other line of work.
  4. Do not imagine that even though everyone else has a tough time getting an academic job, it won’t be that way for you. No matter how good you are, you are not special!
  5. Do not imagine that you’ll get your foot in the door as an adjunct or research associate and then in a year or two the department will be thrilled to take you on full-time.
  6. Get an exquisitely clear view of how much the program will cost. Remember to include the cost of housing, food, and commuting, as well as books, tuition, and the school’s miscellaneous rips.
  7. If you have to finance graduate school with a loan, calculate realistically how long it will take to pay it off and how much it will cost you over that period. And don’t forget to add an extra year in school, beyond what you imagine it will take to complete the degree. Most people spend a year or more after their coursework to write the dissertation.
  8. Consider pursuing the degree in another country, such as Canada, where tuition may be lower than US schools charge these days.

PhD image: Shutterstock. © 2016 Lemon Tree Images

Call for Stories! Cat stories

shutterstock_381223837 catHave you ever had a problem with a neighbor’s cats? How was it resolved? Or was it? For a book on cats, we’re looking for stories about issues related to cats allowed to run free.

Please tell us yours. What was the problem? Did any property or personal injury (to you, to your kids, or to your pets) result? Did any legal action ensue? Were you able to resolve the problem with steps that were within the law? Please navigate the Plain & Simple website and share your story on our “Contact” page.

Image: Shutterstock. © 2016 Polina Nogovitsyna

Snowed In? Warm up with an easy pot roast

Classic pot roast made easy with this simple crockpot recipe. It can simmer all day while you're at work.

We’re told our friends on the East Coast are getting snowed on again. If you’re cold and feeling harried, try this easy, delicious crockpot roast. It can simmer all day while you’re at work, or you can speed it along by way of nourishing the kids on a snow day. Serve it over rice and it shouldn’t put on too many pounds:

La Maya’s Port-laced Crockpot Roast

Prep time: 15 minutes
Cooking time: low 8 to 10 hours, or high 4 to 5 hours
Makes 8 to 10 servings

A classic pot roast made easy

A classic pot roast made easy

You Need:

  • 2½- to 3-pound beef chuck roast
  • 1/2 cup chopped onion (1 medium)
  • 1/2 cup port wine
  • 8-ounce box or can of tomato sauce, preferably a low-salt brand such as Pomí
  • 3 Tbsp quick-cooking tapioca
  • 1 Tbsp Worcestershire sauce
  • 1 tsp dried thyme, crushed (or use up to a Tbsp fresh thyme)
  • 1 tsp dried oregano or marjoram (or up to a Tbsp fresh herbs)
  • 2 cloves garlic, minced
The Douro Valley — Home of port wine.

The Douro Valley — Home of port wine.

Trim any excess fat from meat. If needed, cut the roast to fit your slow cooker. Place the meat in the crockpot.

Make a cooking stock by combining the cut-up onion, port, tomato sauce, tapioca, Worcestershire sauce, herbs, and garlic. Pour this combination over the meat.

Cover and cook on the cooker’s low-heat setting for 8 to 10 hours, or on high-heat setting for 4 to 5 hours.

Transfer the cooked meat to a serving dish. Skim fat from gravy. Pass gravy with the roast and serve with pasta, potatoes, or rice.

Enjoy! And stay warm.

This is one of over a hundred delicious and good-for-you recipes in 30 Pounds/ 4 Months, your guide to losing weight while eating like the Queen of Sheba. Find the Kindle version at Amazon or buy a print copy direct from Plain & Simple Press.

Classic pot roast made easy: Shutterstock. © 2016 bolsher

Pot roast: Mark Miller (Own work) [CC BY-SA 4.0 (], via Wikimedia Commons
Douro Valley: Bruno Rodrigues, CC BY-SA 3.0,

30 Pounds/4 Months: WOW!

Lose 40 Pounds in 4 MonthsOkay, I have to admit: I’m surprised. I had no idea the new diet and cookery book, 30 Pounds / 4 Months, would go over the way it has, right out of the box. The other evening I sold $100 worth of print copies in less than 15 minutes.

Here it is again, not to belabor its spectacular cover:

→ → →

The print copy came out looking very good. I’m pleased with the cover, whose image was created by Foxy Forest Manufacture. And the interior design, facilitated by Joel Friedlander’s book design group, looks clear, readable, and professional.

However, I’m less than thrilled with the Kindle version. There, we uploaded to Amazon’s .mobi platform, and the book appeared to go up without a hitch. Proofreading in Amazon’s downloadable “Kindle Previewer” — the one you install on your computer, never the online version in Amazon’s cloud — showed an e-book that looked similarly clean and crisp.

We thought it was perfect.

Then in the course of posting “preview” links so prospective buyers and the merely curious could read a hefty chunk of the book’s contents, I noticed the interior content was all wonky! B-level heads appeared larger than the chapter titles, and paragraphs intended to be set first line flush left showed first-line indent…including all the lines on the copyright page.

Downloading the .mobi file to my iPad — a trick, since it has to be opened from an e-mail — showed the same corrupted formatting in the iPad’s Kindle reader.

I do not know when I’ve ever been so furious! At least, not since the last time I was that mad.

So my e-book designer, who does not come cheap, now has the manuscript and is trying to wrestle it into something that will look halfway decent on Kindle. I’ve asked him to produce it as an ePub, a format that can look very handsome, indeed, as an iBook, so we can market it at Barnes and Noble as well as at Plain & Simple Press.

Until then the print version is available here: email us from our “Contact” page with a request for the book, your name, and your address (will not be shared with anyone, ever!). The price is currently discounted to $10. Shipping and handling within the United States is $7.95, for a total cost to US customers of $17.95.

If you would like the book shipped outside the US, let us know and we’ll provide the cost for international shipping for your approval, before sending it to you.

Building the Print Empire

Okay, okay: “the print anthill.” What can one say?

Manager at a local Whole Foods opined that 30 Pounds/4 Months might find a place on the store’s shelves. However, the buyer for that segment of the store had left and they hadn’t replaced him yet; he suggested I come back in a few weeks and try again.

Well, that’s heartening. It’s not the only WF in town, not by a long shot. Plus we have a local chain of gourmet stores that really is friendly to local businesses. One of my neighbors started baking and selling very fancy (indeed!) cookies after she and her husband were laid off during the Recession. She started with Local Gourmet right down the street, and before she knew it had more business than she could handle. The income kept the wolf from the door: they did not lose their home, nor did financial disaster befall them when they had a baby in the middle of all this.

I figure a diet book that urges people to buy nothing but whole, fresh foods and shows how to fix them should be right up the alley for those worthy grocery purveyors.

Also, believe it or not we still have one surviving REAL bookstore here. It’s much beloved and is doing well enough to branch out. It has two stores, one of them right down the road. And I’m told the owner has said she will consider peddling self-published books if they look professionally designed. Dorkish, no…but if you’ve done a decent job of writing & design: maybe.

So my plan is to take the 30 Pounds and Slave Labor in her direction, also bearing with me the fistful of books I’ve emitted through “traditional” publishers, so she’ll know I’m more than the average little old lady with a publishing hobby.

Accordingly, I decided to order a copy of Slave Labor and one of the first collected Fire-Rider volumes through the new PoD vendor. Thought it would be a piece of cake…but it turned into a humongous project that absorbed the entire day.

An old friend who used to do design for Arizona Highways and was the art director at Scottsdale Magazine for years did the Slave Labor cover. And a very nice job of it he did, indeed. It was the first of my little publishing efforts, and so it never occurred to me to ask him to provide not just a PDF but also a high-resolution JPEG or TIFF. At the time, I didn’t know any better.

Asked for the latter, he couldn’t find one. The PDF he’d sent me was 72 dpi. Why? No clue. But that was all I had.

I’d created a wrap-around cover for Slave Labor quite some time ago, but it also seems only to exist in PDF. To sell the book through a retailer, I needed to add a bar code, which I hadn’t done before because I had no intention of selling a print version at all. There seemed to be no way to add a new design element to a PDF.

So I had to take the PDF of the Kindle cover (72dpi????? HOW did I get this thing on Amazon?) and convert that to a JPEG and then create a new cover and then add the bar code.

In converting from PDF to JPEG on a Mac, you can tell Preview to save a 72 dps file at a resolution of 300 dps. That’s rather futile, because if you don’t have 300 dps to start with, you’re not going to end up with anything like a real 300 dps image. It’s kind of like trying to turn a piece of gauze into percale: yeah, you can weave more lengths of cotton thread into it, and yeah, you’ll probably end up with a sturdier piece of cloth. But it ain’t a-gonna be percale. Similarly, your system can “guess” at the colors of the missing pixels and where they might have been, but the result ain’t a-gonna be a true 300 dps image.

It certainly won’t print with the perfect definition. But I think it’ll be good enough for government work. I hope. I reproduced the back cover and tightened up the back cover copy. Looks OK, I think. I hope.


The copy was easy enough: it was already formatted and just went right up there.

Posting the Fire-Rider collection to the PoD folks’ site was another matter altogether. The cover was ready to go, but as I looked at the content…not so much.

Among the many fixes that needed to be made: one chapter’s first page, which which should have appeared on a recto (odd-numbered) page…well, it did so, but only with an extra blank page (i.e., two blank pages) in front of it.

Say what?

Fixing that screwed up the TofC, but that’s not such a big deal with a print book.

Then I realized…waaaaiiitaminit here! If this were a real print book, when a verso page is left blank it would also be unnumbered. Well, no: it would be numbered but the page number and running header or footer would not appear on that page, just as they do not appear on the opening page of a chapter.

It’s easy to persuade Wyrd to refrain from showing headers & page numbers on first pages. But…that’s about as far as it goes.

The fix is simple, but it’s (urk!) manual. To hide the running header/footer on a blank verso page, you have to insert a “shape” (a rectangle will do the trick), set it to show no fill, no line, no shadow (yes, goddamn Wyrd auto-inserts a freaking shadow on those things). Then bring it forward, keep it in the body (not in the header or footer) and slide it over so it will cover the offending characters. Works like a charm, as long as you’re not bothered by activities best described as “time-consuming, ditzy, and annoying.” It helps a great deal if your bookoid is not 320 pages long…

That and a few other housekeeping tasks helped to fill a good 12 hours. But I think the result will be very attractive.

FR Hard Copy 1 Take 3 LoRes. jpg

If you’d like to buy a five-star reviewed sci-fi saga, lemme know in the comments below. I figure to make a profit selling it in a bookstore, I’d need to charge $12 to $14. But because you’re You, I’ll discount it to $9 + shipping and handling.

Adventures in Self-Publishing: Kindle “Preview” Tool

About two o’clock this afternoon I started on some of the publishing-related chores filling the To-Do list, after having completed some morning tasks that slopped over the noon hour. Several things really needed to get done today. None of them did get done, alas. Because… In the email came a notice from the Kindle folks bragging about their new “Preview” tool: a snippet of code that you can install in your website to direct readers to a fairly lengthy peek at just about any book published at Amazon.

Well, the sales potential is obvious, no? Since copying and pasting code into a WordPress page is fast and painless (usually…), I decided to belay the scheduled jobs and instead post “Preview” ads for key books I’m trying to peddle at Plain and Simple Press, at Fire-Rider, and at Funny about Money. This shouldn’t have taken longer than about 45 minutes or an hour. Max. With dawdling and Murphy’s Law figured in.

It’s now after 7:00. I never did get the Fire-Rider website updated or a page of reviews posted there. I’ve gone around in circles uploading data, making a horrifying discovery, and deleting data. And I. am. mad. as. a. CAT!

To make a long story short, after I had posted a “Preview” link to 30 Pounds / 4 Months, the new diet-cookbook that has been selling moderately well, compared to the other opuses we have online, I belatedly took it into my hot little mind to click on that link by way of testing it. What came up was a gawdawful formatting mess!

This, after I had checked, checked, checked, and re-checked that .mobi file in the large, clunky Kindle Previewer that you can download from Amazon and save to your hard drive. The one that downloads files and opens them in about half the time it takes for your hair to turn gray. In that Kindle previewer, downloadable from your Amazon Author “Bookshelf” — where you go to publish your golden words — the formatting appears to be PERFECT. But when you see it in Kindle’s fine new marketing tool, it’s sh!t.

The other books looked OK — I checked them at the time I uploaded the “Preview” links and foolishly assumed all was well. But this one is a screaming fiasco.

And of course, this happens to be the book that I expect will sell. Indeed, in hard copy it is selling rather briskly.

By the time I went back into all my websites, deleted all the “Previews” of the cookbook from every page I’d put them on, changed the links on the cookbook widgets away from the websites’ new PREVIEWS! pages and back to Amazon’s pages, and revised and updated a Funny about Money post burbling on joyfully about the new fine opportunity, I’d killed the entire afternoon struggling with this little headache.

If that weren’t enough to push the blood pressure into the ionosphere… At this point I have no idea whether 30 Pounds appears to be properly formatted when it’s loaded into a Kindle device or whether it’s a jumble of wacked-out heads, subheads, and wrong paragraph formatting.

I could, in theory, drop the price to 99 cents for a day or two or three (or however long it takes to return the price to the $9.99 that will return almost a whole dollar‘s net profit on the thing). Then I could pay Amazon for the privilege of letting me download it into my Kindle device so I can see what it actually looks like. But you wanna know what? I ain’t a-gunna do that!

My position is that Kindle should be able to provide publishers with a previewer that actually shows what our customers will see! And if they’re going to promulgate a previewer to be used as a sales tool, they should provide one that doesn’t make hamburger stew of formatting that looks fine in the previewer they claim shows what we’re publishing.

Ham and eggs? Or corned beef hash?

Ham and eggs? Or corned beef hash?

30 Pounds / 4 Months is on its way!

We’re pleased to announce our new cookbook, 30 Pounds / 4 Months, is already online at Amazon. Better yet, the print version is on its way. We should have page proofs in hand before Christmas, and the book with actual, touchable pages made of paper will be available just in time for us all to slim down after our holiday excesses!

We are thrilled to be able to offer this updated, much improved edition of our old diet/cookbook, How I Lost 30 Pounds in Four Months. We know you will be delighted with it, and we also can guarantee — from our own experiences — that if you follow its diet guidelines you will lose weight without signing on to a fad program and with no risk to your health or happiness.

One of our readers at Funny about Money remarked that the 4 Months diet comes under the heading of “common sense.” That it does. Sometimes we just need a little help in sticking to plain old common sense. Try it out. You’ll be pleasantly surprised at the results, and you’ll also get a collection of over 100 tasty and healthy recipes.

Enjoy in the New Year!

Dark Kindle LoRes